Everything That Nykaa Offered On Their 11th Birthday Anniversary Bash

I bet there is nobody in the current generation in India who does not know Nykaa. Ever since the label was founded between the end of 2012 and early 2013 by Falguni Nayar, Nykaa has managed to sweep off the e-commerce platform across India. Nykaa’s core mission is to create a global space where the consumers have a gateway to an impeccably curated, authentic variety of products that may delight and heighten the consumer’s spirit. Those who are loyal consumers, like you and me, know just how amazing Nykaa is, from the curation of endless authentic products from across the world to the uncountable deals and offers to the friendly and helpful customer support assistants. Some of my favourite punchlines that Nykaa lives by are “Be bold and be good”, “Be better every day”, “A culture of belonging”, and “Sustainability in every action”. 

Just a few days ago, Nykaa gloriously celebrated their 11th birthday, and we all low-key knew what was about to come— SHOWERS OF REWARDS, DEALS, OFFERS, FREE GIFTS, and DISCOUNTS! Like, who doesn’t like that? Each year, Nykaa team makes sure that its loyal customers are drizzled with gifts and rewards on anniversaries, not that they already give endless offers and discounts on regular days and other special events. Now, talking about the big birthday bash, each year Nykaa hosts different kinds of surprises for us, and this year as well, there were several party treats and free gift hunts for the customers. Let’s take a sneak peek at all the surprise gifts that the giant e-commerce label offers. 

Welcoming the customers a week ahead of their big day with their powerful tagline, “Your Beauty, Our Passion”, Nykaa celebrated its 11th anniversary by inviting top Bollywood celebrities like  Janhvi Kapoor and Katrina Kaif, and everyone’s favourite social beauty and fashion influencers like Tarini Peshawaria and Aanam Chashmawala to pick their all-time 11 best-loved products from Nykaa Cosmetics. Let’s take a look and maybe you might have the same taste as them!

Janhvi Kapoor’s Favourite Picks

Grab these collections of Nykaa Cosmetics with a 30% discount along with a Free Gift!

Black Magic Kajal by Nykaa	So Creme! Creamy Matte Lipstick by Nykaa
Eyes On Me! 4 in-1 Eyeshadow Palette by Nykaa	Strobe & Glow Liquid Highlighter by Nykaa
All Day Matte Compact Powder by Nykaa	Naturals Onion & Fenugreek Hair Growth Paraben by Nykaa
Black Magic Waterproof & Smudgeproof Mascara by Nykaa	Prep Me Up! Face Primer by Nykaa
Lip Crush Macaron Lip Balm by Nykaa	Get Cheeky! Blush Duo palette by Nykaa
Breathable Nail Enamel by Nykaa

Katrina Kaif’s Favourite Picks

You can still grab these for yourself with a discount and a Free Gift!

Waterproof 24-Hour Kajal by Kay Beauty	Creme Blush (Sweetheart Pink) by Kay Beauty
HD Translucent Loose Powder by Kay Beauty	Eyeshadow Palette by Kay Beauty
Gel Eye Pencil by Kay Beauty	Hydrating Foundation by Kay Beauty
Matte Compact by Kay Beauty	Illuminating Primer Drops by Kay Beauty
Matteinee Matte Lip Crayon Lipstick by Kay Beauty	Matte Drama Long Stay Lipstick by Kay Beauty
Matte Blush by Kay Beauty

Tarini Peshawaria’s Favourite Picks

You can still grab these for yourself with a discount and a Free Gift!

Advanced Snail 96 Mucin Power Essence by COSRX	Gentle Skin Cleanser by Cetaphil
Barrier Repair Ceramides & Hyaluronic by Dot & Key	10% Niacinamide Face Serum With Rice Water by Plum
Norwegian Formula Daily Lip Balm SPF 15 by Neutrogena	Sheer Zinc Tinted Sunscreen Spf 50 Pa+++ by Re’equil
5% Niacinamide Body Lotion With Shea Butter, Glycerine & Betaine by Minimalist	Take The Day Off Cleansing Balm by Clinique
Retinol Cica Repair Ampoule by Innisfree	Dr Belmeur Clean Face Mild Lotion With Squalane by The Face Shop
Cica Sleeping Mask by LANEIGE

Aanam Chashmawala’s Favourite Picks

You can still grab these for yourself with a discount and a Free Gift!

Hot Shot Heat Protection Hair Mist with Grape by BBLUNT	Absolut Repair Hair Mask with Protein and Gold Quinoa by L’Oreal
Treatment Oil by Moroccanoil	Dry Skin- Nourishing Body Milk with Almond Oil and Vitamin E by NIVEA
5% Niacinamide Body Wash with Aloe Vera by Be Bodywise	SPA Essence Nourishing Shampoo by Schwarzkopf Professional
Brazilian Bum Bum Body Cream by Sol de Janeiro	Creamy Coffee Body Scrub with Berries by MCaffeine
EIMI Flowing Form Anti-Frizz Smoothing Balm by Wella Professionals	Exfoliating Coffee & Warm Vanilla Body Scrub by Love Beauty & Planet
Leave-in Conditioner for Hydration with Avocado & Murumuru Butter by Anomaly

Nykaa Army’s Favourite Picks

M.A.C Strobe Cream	On The Glow Cream Blush by Pixi
Born This Way Super Coverage Concealer by Too Faced	Always On Liquid Lipstick by Smashbox
Born This Way Foundation by Too Faced	Smashbox X Becca- Shimmering Skin Perfector Pressed
Better Than Sex Liquid Eye Liner by Too Faced	Mercury Retrograde Eyeshadow Palette by Huda Beauty
Smashbox Super Fan Mascara	Skin Full Cover Concealer by Bobbi Brown
Charlotte Tilbury Matte Revolution Lipstick

Including the above anniversary event, Nykaa blessed us with a total of 11 exclusive events just for the customers—

1. Nykaa Top 11 Show

Here, Nykaa revealed a curation of all the top 11 most popular and fastest-selling products on the platform, which are valued and loved by the Nykaa Army and the team themself. Listing the products initiated the customers to shop more conveniently.

2. Coffee Date With Nykaa

An exclusive Coffee and cake date was hosted to spend quality time and exchange different interests. The venue was the Third Wave Coffee Roasters, and the event was held in three locations— Delhi, Mumbai, and Bengaluru. The attendees of the event received an exclusive 11% OFF on all the Nykaa Fashion and Nykaa Beauty purchases for buying a cup of coffee. 

3. Special Giveaway

Nykaa Army was invited to participate in a special giveaway competition curated from both the fashion and beauty sections of Nykaa. 

4. Win An Exclusive Makeover Session

A lucky winner was given a ticket for an exclusive makeover session by Ojas Rajani, one of the top celebrity Makeup Artists.

5. Free! Free! Free!

Nykaa surprised all the shoppers with a cart value of more than 1500 INR with a free gift! 

6. Store Surprises!

Of course, Nykaa did not leave out the Nykaa Armys who visited the multiple Nykaa outlets. A bag of surprise gifts was waiting for the 11th customer to enter the store. 

7. Play & Win

An interactive virtual recreation was organized for everyone to participate on the app, where we had to play a game and unlock exclusive coupon codes, which can be used on both fashion and beauty purchases. 

8. Influencers’ & Celebrities’ Hot picks:

Nykaa celebrated its anniversary by inviting top Bollywood celebrities like Jhanvi Kapoor and Katrina Kaif, and everyone’s favourite social beauty and fashion influencers like Tarini Peshawaria and Aanam Chashmawala to pick their all-time best-loved products from Nykaa Cosmetics. 

9. GRMW with Beauty and Fashion 

There were a host of everyone’s most-loved influencers creating GRMW content for us using their favourite products from the fashion and beauty collection. 

10. Deals On House of Nykaa Fashion 

Nykaa also offered an attractive deal on the Nykaa Fashion segment, where customers were showered with free gifts worth 1000 INR on purchases of ₹4000 or more. 

11. A Dedicated Birthday Picks by Nykaa’s Ambassador Janhvi Kapoor 

Finally, Nykaa shared a list of all the most-loved items of the one and only Jahnvi Kapoor, from all the categories, who is Nykaa’s brand ambassador. 

Apart from the 11 Birthday Surprises that Nykaa arranged for us, there are countless special discounts, deals, and free gifts on all the brands. Also there is a dedicated page on HelloNaari for the Upcoming sale of Nykaa. Our favourite deals were—

Lakme Up To 30% OFF

COSRX Flat 15% OFF on Entire Range

L’Oreal Paris Up To 30% OFF

Plum Flat 30% OFF

Maybelline New York Flat 25% OFF

Nykaa Naturals Up To 20% OFF with Free Face Wash on ₹699

Nykaa Cosmetics Up To 40% OFF

Makeup Revolution Flat 25% OFF

Colorbar Up To 35% OFF

Tresemme Up To 30% OFF

Toni&Guy Up To 35% OFF

Pond’s Up To 35% OFF

Sorich Organics Up To 40% OFF

How To Join The Nykaa Privé Fam

Aside from availing the multitude of big deals and offers at Nykaa, you can also take advantage of the Nykaa Privé Reward Programme. You can simply join the Nykaa Privé Fam as long as you register your own Nykaa account and shop for a minimum of ₹2000. To do this, you need to download the Nykaa App from the Google Play store or Apple Store. The moment you sign up and start the shopping spree, your Privé rewards will be unlocked, and they will keep levelling up as you continue spending and shopping over time. You can earn points, unlock new benefits as you upgrade, and get discounts on all orders!

There are three-tier memberships that Privé customers can experience— Member >> Gold >> Platinum. The first level will be activated on a total purchase of ₹2000, then you will be levelled up to Gold when you complete your shopping value to ₹5000, and you enter the final Platinum tier when your shopping value is worth ₹10,000 within a year. Let’s dig deeper into what kinds of benefits and offers each tier can offer us. 

Privé Member	Gold Membership	Platinum Membership
Minimum ₹2000 worth purchase within a year to qualify	Minimum ₹5000 worth purchase within a year to qualify	Minimum ₹10,000 worth purchase within a year to qualify
Earn reward points on every order.	Members will get to earn 1.5 times more reward points than regular shoppers.	Members will get to earn 2 times more reward points than the Privé and Gold members.
X	X	Members will have premium customer care support.
X	Members will gain access to free shipping on all orders with no minimum cart value.	Members will get access to free shipping on all orders with no minimum cart value.
Members will receive exclusive surprise offers and coupons from Nykaa now and then.	Members will receive exclusive surprise offers and coupons on various brands.	Members will receive exclusive surprise offers and coupons on various brands.
X	Members will get access to exclusive sale events meant only for members.	Members will get access to exclusive Privé sale events meant only for members.
X	X	Members are invited to point multipliers events.
X	Members will receive a surprise birthday gift on orders made during their birth month.	Members will receive a surprise birthday gift on orders made during their birth month,
During the member’s birthday month, they will get to earn 1.5 times more points than usual.	Members will earn 2 times more points during the whole month.	Members will earn 3 times more points during the whole month.
Members will gain access to beauty bars and masterclasses.	Members will get access to beauty bars and masterclasses.	Members will get access to beauty bars and masterclasses.